Internet Tip of the Week
by Bob Osgoodby
Today is Saturday, August 20, 2005
It is 232 days since the first of the Year
There are 133 days left in the Year, and
There are 126 Days Until Christmas
Today is . . . . National Radio Day
On
this day... Lil' Abner comic strip began (1934)
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- 9/3
In this Issue
** Internet Tip of the Week by Bob Osgoodby – Email Etiquette
** In the News – Feds Deal With Computer Disposal
** Featured Article – Create A Worry-Free Retirement with Proper Planning by William Ruhstander
** Biz-Tips by Dr. Kevin Nunley – Is This A Good Time To Advertise?
** Humor to Start the Weekend – Old Photos
** Something to Think About by Jan Tincher
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- 11/20
The moment you have children yourself,
you forgive your parents everything.
WelcomeWelcome to our new subscribers, who have joined 42,000+ other business savvy onliners. We hope you enjoy our weekly Newsletter. If you have a favorite "Tip" that would be of interest to our subscribers or an article that would be of interest, please send it to: articles@adv-marketing.com
Email Etiquette
by Bob OsgoodbyNow there is no law that says you have to follow these rules, but if you are in business on the Web, you should definitely pay attention.
Rule #1 - Turn off your CAPS LOCK - Some people seem to feel that if they write their E-mail in ALL CAPS it will be more effective. Quite the opposite is the case. CAPS should be used only for emphasis. Many people consider the use of ALL CAPS as being the equivalent of shouting and do take offense at it.
Rule #2 - Never send multiple E-mails without using Blind Carbon Copies (BCC). If every E-mail address you sent it to is displayed, you are making the scammers job a lot easier when they harvest addresses. But you have to address it to someone, even if using BCC, so remember, there are a lot of "kooks" in this world who will persecute anyone they can identify.
When using BCC, never send the note to someone on your mailing list. If you have a second ID use that, or send the note to yourself with copies to everyone on your list. That way, if someone decides to "vent" it will come back to you and not someone on your list. It also gives you a permanent record of the E-mails you sent to your mailing list. If you don't have a second ID#, you can get one easily at Juno, Hotmail, etc.
Rule #3 - Are you sure your E-mail was actually sent to your mailing list? One easy way to be sure it was is to include your E-mail address in your file of names you send it to. A good method is to include your address at the end of the list. If you get your copy, you can be sure everyone else did as well.
Rule #4 - Don't Bore Them to Death - Advertising by E-mail is a cheap and effective way to get your message out to people, and most people don't mind getting an E-mail if it is short and to the point, but don't spam and send to people you don't already have a relationship with. Also, don't try to sell them your product or services with your first mailing. Try to pique their curiosity instead and have them either reply to your E-mail or visit your Web Site.
Rule #5 - Honor Removes - if someone asks to be removed from your mailing list, do it immediately and send them a courtesy note advising them it has been done. Keeping people on your mailing list that don't want to receive your information is not only bad form, but can cost you your ISP if a complaint is lodged against you.
And NEVER forge headers so they can't respond to you by E-mail. This is the favorite trick of the scamsters who don't want you to respond to their E-mail, and give you a number to call or a form to fill out instead.
Rule #6 - Be sure that you are not sending the same person multiple E-mails. This is a definite sign of spam and most people will simply delete them.
Rule #7 - I still get E-mails with no text and the message they wish me to read is an attachment to the E-mail. It is immediately deleted as it could very well contain a virus - even from someone you know.
Follow these simple rules, and you will find that email is a powerful tool in your bag of tricks. Etiquette is not something you do only at the dinner table, and it can make or break a fledgling business.
FYI -----
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If you submit a FREE ad to our web site, you will receive a confirmation when it is received, and also be notified when it is posted to the web. Ads are normally placed on the web on Thursday morning. Confirmation that your ad was received is no guarantee that it was placed on the web. If you submitted one, you will receive a notice on Thursdays that they have been posted. Check your ad on the web to be sure it is there, and is correct.
Don't forget, it takes 5 to 7 exposures to an ad before you can expect someone to reply. Ads must be renewed each week, but you can join our auto-renew program and we will post the ad for you.
This program costs an outrageous $1 per week. There is a 13 week minimum.
In The News
Feds Deal With Computer Disposal
The Environmental Protection Agency (EPA) has begun a program to dispose of computer hardware in an environmentally friendly manner, initially awarding contracts worth $9 million to eight companies.
The government is one of the leading buyers of information technology; according to EPA estimates, IT spending by federal agencies for hardware, software, infrastructure, and services will total close to $60 billion in fiscal 2005. Currently the federal government disposes of about 10,000 computers a week. The new program, called the Government Wide Acquisition Contracts for Recycling Electronics and Asset Disposition, is intended to keep harmful materials in computers, including lead, mercury, and beryllium, out of the air and water.
Contractors in the program will also work to improve efforts at recycling computer hardware.
Create A Worry-Free Retirement with Proper Planning
by William RuhstanderAlmost every one of us looks forward to eventual retirement. Retirement represents a time of more choices in how we spend our days for most of us. For some of us, it may be embarking on a second career, starting a business, or continuing our education. Others look forward to spending more time pursuing hobbies, traveling with spouses and friends, or spending quality time with family.
However, many of us fear that we'll be unable to realize our retirement dreams. The days of working for someone for forty years and then collecting your pension and Social Security with Medicare and Medicaid taking care of your health-care needs are over for most of us. Now, we're responsible for figuring out how much money we need to have set aside at retirement age and where to invest those funds for the highest yield.
Too many of us deal with this new reality by bemoaning the loss of the "good old days." A more proactive approach would be to start saving for your retirement beginning with your very next paycheck if you haven't started yet. If you're new to the workforce, begin putting ten percent of each paycheck into savings to start an emergency fund, and then continue funding a retirement account with that same ten percent.
If you have a job, check with your employer to find out if matching contributions are made to your retirement account. If so, take advantage of it by contributing the maximum amount every pay period that your employer will match. If you're self-employed, check with tax or financial planning professionals to see what options are best for you. Anyone can do their own research with the myriad of government publications available as pamphlets, books, and websites on this topic.
Retirement plans for public servants often hold investments in both securities and income-producing real estate. There's absolutely nothing preventing you from doing the same with your retirement funds. While real estate is a little more "labor-intensive" for most of us, it also has the advantages of being able to finance your investment with other sources and giving you significant tax breaks that aren't available from your stock portfolio. Plus, you don't have to sell your asset in order to have the money when you need it, if you invest smart. If you want to be a smart real-estate investor, find a smart real-estate investor, not necessarily a realtor, that is willing to show you how.
Now is the time to start planning your retirement finances! Commit to using a tenth of every paycheck for savings or investment in a vehicle that produces capital gains or income (preferably both). An early start, a thorough education, and accepting responsibility for your future can help you to live out your retirement years worry-free!
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- 8/20
Trivia
Moonstones are so named because they have a soft, luminous glow much like moonlight. The Greeks believed that the stones became brighter or dimmer with the phases of the moon. A moonstone was also believed to be a powerful good luck charm, and wearing one was considered a guarantee of success in a precarious endeavor.
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- 8/21
Biz-Tips
by Kevin NunleyIs This A Good Time To Advertise?
We're hearing a lot these days about the rising cost of gasoline and a possible downturn in the economy. Usually, when the headlines get gloomy, many businesses stop advertising. This can be a golden time for those of us who know better.
Media large and small have no choice but to reduce ad rates when businesses start to get conservative with their marketing. Watch for radio stations, TV and cable outlets, newsletters, and even some ezines to continue lowering ad prices.
Not only can you afford to buy more ads, your ad will have less competition. When other businesses stay away, your ad doesn't have to work as had to get attention in sales.
And now the really good news. Experts tell me that even though most people believe the economy is cooling, it isn't influencing their buying. Online sales are growing at double digit rates. Forrester says dollars spent on the Net will jump $716 billion this year. And that is with 90 percent of sales still going to traditional brick-and-mortar stores.
Gloomy economic projections may reverse themselves in the months ahead. In the meantime, this is a great time to advertise!
-----
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- 07/22/06
Quote of the Day
Looking back, we see with great clarity, and what once appeared as difficulties now reveal themselves as blessings.
- Dan Millman
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- 10/16
A Little Humor to Start the Week
Old Photos
=-=-=-=-=-=Curious when I found two black-and-white negatives in a drawer, I had them made into prints. I was pleasantly surprised to see that they were of a younger, slimmer me, taken on one of my first dates with my husband.
When I showed him the photos, his face lit up. "Wow, look at that!" he said with appreciation. "It's my old Plymouth!"
-----
My partner and I were in our police car when we were dispatched to break up a domestic dispute. We spoke with the couple and the problem was quickly resolved.
On leaving, I was admiring the craftsmanship of their turn-of-the-century home and reached for what I thought was the front door.
Realizing my mistake, I was turning away in embarrassment when I heard my partner say.... "If you have any more problems, we'll be in your closet."
-----
The warden, addressing the three instigators of a failed prison riot, said, "I would like to know two things.
First: Why did you revolt?
Second: How did you get out of your cell?"
One of the three men stepped forward, "Warden, we rebelled because the food is awful."
"I see. And what did you use to break the bars?" the warden asked.
Replied the spokesman, "French Toast..."
-----
At one point during a game, the coach said to one of his young players, "Do you understand what cooperation is? What a team is?" The little boy nodded in the affirmative.
"Do you understand that what matters is that we play together as a team?"
The little boy nodded yes.
"So," the coach continued, "when a strike is called, or you're out at first, you don't argue or curse or attack the umpire. Do you understand all that?"
Again the little boy nodded.
"Good," said the coach. "Now go over there and explain it to your parents."
-----
Riddle
A man is sitting in a bar feeling rather poor. He sees the man next to him pull a wad of $50 bills out of his wallet.
He turns to the rich man and says to him, ”I have an amazing talent. I know almost every song that has ever existed.”The rich man laughs.
The poor man says “I am willing to bet you all the money you have in you wallet that I can sing a genuine song with a lady's name of your choice in it.”
The rich man laughs again and says “Ok how about my daughters name, Joanna Armstrong-Miller.”
The rich man goes home poor. The poor man goes home rich.
What song did he sing?
Do you know the answer? Scroll down to find the solution.
-----
Life not only begins at forty, it begins to show.
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Feedback - Q&A
Hello Bob,
I subscribe to your newsletter.
A while back you published an article about the problem you had with someone hijacking your domain name and using it to return bounced emails to your email account.
Can you send me a copy? I'm having this same problem to the tune of 800+ "undeliverable" emails I never sent.
If the article is online please point me to the URL.
Thanks, Ed
-----
Ed – sorry to hear about your problem – it is a real bummer. That article titled; “Nightmare on the Cyber Highway” was published on January 15th, this year in the Internet Tip of the Week. Back issues of this Newsletter are archived on our web site. You can read this article at: http://adv-marketing.com/business/itip050115.htm - to read other archived issues, go to: http://adv-marketing.com/business/frtest.htm and under Resources, click on “Internet Tip of the Week.”
Bob
Answer to Riddle
"Happy Birthday."
This song can be sung with anyone's name in it.
Something to Think About
By Jan TincherIDo you have trouble asking people for things because you think the answer will be no?
If you learn how to phrase your question in a certain way, you'll get better responses. Then, you'll feel better about asking for things.
For instance, look at these words:
*You don't happen to have a couple of bucks I can borrow, do you?* The predominant response might be *No.* But, if you say the last two words with your eyebrows lifted slightly and a smile on your face, you can expect a better response.
And how about this:
*You can pick up the dry cleaning on your way home from work, can't you?* Make sure the inflection on the last two words are treated in the same way, and see how successful you are.
Practice saying those last two words at the end of your sentences to get the desire you want. The last two words can be *can't you?* or *won't you?* or *will you?* or *aren't you?* or whatever you come up with that will give you the response you need. Look in the mirror and see what your own reaction is to them. Learn how to get the response you want.
-----
Be a success! Let Jan Tincher, Master Neuro-Linguistic Programmer, help you! Great articles, great strategies you can implement immediately! Go here now:
http://www.tameyourbrain.com/success/index1.htm
Birthdays are good for you:
the more you have the longer you live.
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That's it for now.
Best Wishes - Have a Great Weekend
BobCopyright - 2004
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