Internet Tip of the Week
by Bob Osgoodby
Today is . . . . Feast of the Triple Scoop
On this Date . . . UK troops landed on the Falkland
Islands (1982)
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In this Issue
** Internet Tip of the Week by Bob Osgoodby – Ripe for the Plucking
** In the News - Feds Conduct Searches Related To Data Thefts
** Featured Article – Cell Phone Options by Joshua Goldhurst
** Biz-Tips by Dr. Kevin Nunley – How to Handle Rejection
** Humor to Start the Weekend – Hiccups
** Feedback – Missed Publication
** Something to Think About by Jan Tincher
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Old is always fifteen years older than I am.
WelcomeWelcome to our new subscribers, who have joined 38,000+ other business savvy onliners. We hope you enjoy our weekly Newsletter. If you have a favorite "Tip" that would be of interest to our subscribers or an article that would be of interest, please send it to: articles@adv-marketing.com
Ripe For The "Plucking
by Bob OsgoodbyBigger, Better, Faster It seems we are obsessed with the concept of "Bigger, Better, Faster", however in the world of technology, it might very well be "Smaller, Better, Faster". A few short years ago, the 486 was the hot machine, and my first cell phone was an absolute clunker.
However, it seems that making things smaller is pretty much restricted to the hardware. Because the capability is so much greater, it seems programmers have gotten sloppy, and could care less if the program runs efficiently. Gone are the days when a program had to run in a minimum amount of memory. Disks store more data than ever, but in a smaller package.
But wait - we are discussing "Apples and Oranges" here. Yes, the physical size has gotten smaller, but the capacity has lived up to our original concept of "Bigger, Better, Faster". We are still near the very beginning of computers and who knows what the future will hold.
There is one thing however that will not change - enter the human equation. The new and inexperienced are joining the masses, and are ripe for the "plucking". Like magic, their email addresses become known to the world, and the offers start rolling in. The con artists have simply had a change of venue, and are pursuing them relentlessly.
Some people really believe that they have been selected to be in the Internet Version of "Who's Who". That con goes back many years, and now there is a new audience to rope in. The old version of someone who found money, and will share it with you if you give them a good will deposit has changed a bit. Today, someone has stolen money from a backward country, and want you to help get it out. Of course, you will need to show your good faith.
Almost every con you encounter actually predates the computer, and has simply been brought up to date. We receive hundreds of emails, and they all promise immense wealth in a short period of time. And here is the best part - you don't have to work. Well, if that were the case, we would all be sitting in our "skivvies" and telling our boss to "forget about it".
Folks - that is just not the case. Can you earn a living on the Internet? Sure! But guess what - you still have to work for it. Forget about the "get rich quick" plans - they don't work. If they did, we would all be rich.
Find yourself a "niche" that you can promote. Many people have done this and are making a respectable living on the net. Get yourself a domain name, build a website and market it. The world will not beat a path to your door. If you don't advertise, like any business you will not succeed. There are plenty of places to place your ads. Some are free and others are not.
Ezines are a good bet. They are being distributed to people who have asked to receive the information. If they are a match for the market you want to target, they should be high on your list. Ezines that have a very large subscriber base, that are not a match for your market are normally not a good deal. Advertise in smaller ones that are.
Forget about automatic submission software that sends your ad to FFA sites - it is a waste of money. The ad you submit, will in all probability never be seen by a human. The only people making any money from this submission software are the people selling the software.
People running the FFA sites get thousands of submissions a day this way. They automatically drop old ads in a matter of seconds to make room for the new. What do you think the odds are someone will stumble on their site and see your ad. If you are going to place free ads on a website, make sure they have a life of a week or so.
While "Bigger, Better, Faster" might be appropriate in describing available hardware, it does not replace known and proven marketing techniques. The fact that you can send your ad free to large numbers of people, doesn't mean it will be read. To make a living on the web, you still have to "earn it".
FYI -----
Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips – Monday. Wednesday. And Friday. Instructions on how to place an ad are in the Newsletter.
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FYI We have an Ad Position available in our “Tip of the Week Newsletter”.
At just $4 per issue, this is a great buy. To submit your ad, go to our web site at: http://www.adv-marketing.com and click on Advertise in our Newsletters"
If you submit a FREE ad to our web site, you will receive a confirmation when it is received, and also be notified when it is posted to the web. Ads are normally placed on the web on Thursday morning. Confirmation that your ad was received is no guarantee that it was placed on the web. If you submitted one, you will receive a notice on Thursdays that they have been posted. Check your ad on the web to be sure it is there, and is correct.
Don't forget, it takes 5 to 7 exposures to an ad before you can expect someone to reply. Ads must be renewed each week, but you can join our auto-renew program and we will post the ad for you.
This program costs an outrageous $1 per week. There is a 13 week minimum.
In The News
Feds Conduct Searches Related To Data Thefts
Federal authorities investigating the theft of personal information from LexisNexis this week conducted raids and searches at several locations around the country.
LexisNexis, which collects and aggregates information on millions of people, recently reported that information on nearly 300,000 individuals had been stolen by hackers. Investigators from the Federal Bureau of Investigation and the Secret Service searched the homes and computers of close to one dozen people, resulting in at least three arrests.
Spokespersons for the agencies conducting the raids as well as for LexisNexis declined to give many details other than that the investigations are ongoing.
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- 8/7
Cell Phone Options by
Joshua GoldhurstIt’s hard to believe that telephones have been connected to individual users’ homes for little more than a century. It seems like they have always been around, and you have to wonder where we would be without this amazing communications device. Gone are the days of the bulky box on the wall with the short-stringed, elongated earpiece. Here to stay are tiny microchips that provide small, portable phones that fit in a pocket or a purse. The biggest question these days is which features do you want your telephone to have?
One of the most popular and inexpensive attributes to decide upon is the face cover. As many are only a buck or two each, one can change the color and look of your phone to match an outfit, a room, or whatever happens to float your boat. For a little more cash, you can even purchase a designer face cover. Being compact, mobile, and readily stashed away in any spare pocket or purse makes the cell phone a true marvel.
One of the latest features to be added to the cell phone is the camera. Whether its capturing Nature's wonder or simply having a little fun with friends, the camera allows you to snap a shot to print later or even e-mail to your poor colleagues stuck back at work. Like any digital camera, there is limited space to store shots so you have to decide which ones to keep for printing and which to delete. You can even use your color pics to store on your personal computer or cell phone as a background, rotating it to any angle you like.
For those with a need to stay connected, certain service providers give users an Internet connection from which they may send and receive text messages or images. Staying current with your favorite team or the weather back home is no problem at all. Notes and thoughts may be captured to replay again or even transcribe at your convenience. A large number of consumers today, many of them under the age of twenty, consider the interactive features of cell phones superior to traditional telephone services and thus the preferred product.
When buying cell phone service, however, take stock of the packages you will be offered. Many come with thousands of minutes each month, some of which can be rolled over to the next month if unused, only to disappear by year’s end. Will you really use that many minutes on your cell? Should you? Spending that much time on any telephone will keep you away from other activities that may be even more beneficial, such as exercise or quality face-to-face time with your family. Check out monthly prices and over-the-minute limit fees to be sure you get the best deal. Then remember, after all, it’s only a phone.
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Joshua Goldhurst has the website and operates FYI Phone A website for all your phone needs, wants and desires. Call on over to- http://www.fyiphone.com
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- 8/21
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- 8/21
Biz-Tips
by Kevin NunleyHow to Handle Rejection
Part of selling anything is handling rejection. It's always great when a prospect says "I'm so glad to see you. This is just what I need!" But the law of averages says most of the people you come in contact with won't be that enthusiastic.
There are so many ads and people trying to get us to spend money that most of us put on a stern face any time a sales person approaches. This doesn't mean we dislike the sales person, just that we're getting psyched up to hold our ground.
Of course, a good sales person realizes this and works to set our reservations at ease, helping us to relax and understand how the sales person may be able to solve our problems.
Keep this in mind when you are selling something. It doesn't matter if you are selling cars, telling a neighbor about your MLM opportunity, or using email to sell yourself to a prospective employer.
Rejection is part of the game. Realize people aren't rejecting you personally, but the situation. In most cases they simply aren't ready to buy at this time. No doesn't usually mean no, but not right right now. A week, month, or year from the now the prospect who rejected your sales pitch may come looking for you wanting to buy.
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Quote of the Day
"All things are difficult before they are easy."
- Thomas Fuller (1608-1661)
A Little Humor to Start the Week
Hiccups
=-=-=-=-=While waiting in line at the bank, a co-worker developed a very loud case of hiccups. By the time he reached the teller's window, the hiccups seemed to have worsened. The teller took my friend's check and proceeded to run a computer verification of his account. After a minute she looked up from her terminal with a frown and said that she would be unable to cash his check.
"Why not?" my friend asked incredulously.
"I'm sorry, sir," she replied, "but our computer indicates that you do not have sufficient funds to cover this amount. As a matter of fact," she continued, "our records show your account overdrawn in excess of $5000."
"It can't be!" he cried. "You have to be kidding!"
"Yes, I am," she answered with a smile, counting out his cash. "But you will notice that your hiccups are gone."
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A man writing at the post office desk was approached by an older fellow with a post card in his hand. The old man said, "Sir, I'm sorry to bother you but could you address this post card for me? My arthritis is acting up today and I can't even hold a pen."
"Certainly sir,' said the younger man, "I'd be glad to."
He wrote out the address and also agreed to write a short message and sign the card for the man. Finally, the younger man asked, "Now, is there anything else I can do for you?"
The old fellow thought about it for a moment and said, "Yes, at the end could you just add, 'PS: Please excuse the sloppy hand-writing.'?"
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A local business was looking for office help. They put a sign in the window, stating the following: "HELP WANTED. Must be able to type, must be good with a computer and must be bilingual. We are an Equal Opportunity Employer."
A short time afterwards, a dog trotted up to the window, saw the sign and went inside. He looked at the receptionist and wagged his tail, then walked over to the sign, looked at it and whined.
Getting the idea, the receptionist got the office manager. The office manager looked at the dog and was surprised, to say the least. However, the dog looked determined, so he lead him into the office. Inside, the dog jumped up on the chair and stared at the manager. The manager said "I can't hire you. The sign says you have to be able to type." The dog jumped down, went to the typewriter and proceeded to type out a perfect letter. He took out the page and trotted over to the manager and gave it to him, then jumped back on the chair. The manager was stunned, but then told the dog "the sign says you have to be good with a computer."
The dog jumped down again and went to the computer. The dog proceeded to enter and execute a perfect program, that worked flawlessly the first time. By this time the manager was totally dumb-founded!
He looked at the dog and said "I realize that you are a very intelligent dog and have some interesting abilities. However, I *still* can't give you the job." The dog jumped down and went to a copy of the sign and put his paw on the sentences that told about being an Equal Opportunity Employer. The manager said "yes, but the sign *also* says that you have to be bilingual".
The dog looked at the manager calmly and said "Meow".
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Riddle
What do you serve that you can't eat?
Do you know the answer? Scroll down to find the solution.
-----
Don't assume malice for what stupidity can explain.
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Feedback - Q&A
Hi Bob
Thursday's Newsletter was not sent out so we are missing one from the package we purchased. Just thought I'd let you know so you can adjust this accordingly.
Best Regards
Barb Di Renzo
http://www.U-Exchange.com-----
Barb – It isn’t often that we miss a publication. Last Wednesday we installed a new computer. Unfortunately we ran into a few unexpected network problems and didn’t have all the software transferred in time for Thursday’s deadline. The only other time we miss a publication date is when we are traveling and a computer is not available to us. For example, we are opening a second office in Lake Wales, Florida. While we will be there on October 25th, we won’t be operational until November 1st. The new computer we installed will act as a server and the computer in Lake Wales will be a terminal to the one in New Jersey. So we will not publish for about a week.
As always, if we do miss a publication, all advertising expiration dates are extended accordingly, and we throw in an additional week for aggravation. <Grin>
Bob
Answer to Riddle
A Tennis Ball.
Something to Think About
By Jan TincherDo you want to give love, but you can't?
Well, do you know why you can't?
Maybe it's because you don't love yourself. After all, you can't give what you don't have.
You get what you focus on. If you focus on love, you bring it into your realm.
Why not spend the first fifteen minutes of every day having a quiet time and saying affirmations. Here are some affirmations you might like: *I am loved. I am loving. I love. I love myself and all creation.* Use a low tone of voice and say them slowly.
After 21 days you should feel a shift in your lifestyle.
You know why? Because what goes around, comes around.
Good luck!
-----
Be a success! Let Jan Tincher, Master Neuro-Linguistic Programmer, help you! Great articles, great strategies you can implement immediately! Go here now:
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Don't Insult the Alligator till after you cross the river.
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Best Wishes - Have a Great Weekend
BobCopyright - 2004
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